HeatGuard Windows Ltd is a leading double glazing company operating throughout Chesterfield and South Derbyshire.
HeatGuard wanted to speak to homeowner’s over 55 females with mid to high affluence, who are looking to make a significant change to their property in the next 12 months.
Their initial campaign lasted 13 weeks.
Objectives
To increase brand awareness in the wider S postcode not just in Chesterfield
Increase sales of Triple Glass Windows and Guardian Roofs
Top Line results
Due to the huge success of the AdSmart campaign at driving positive enquiries, HeatGuard had to employ 3 additional teams to help with the work load
Following on from the initial 13 week campaign, they also then went on to book a second campaign for an additional 13 weeks.
Mark Eales, Managing Director commented “This is financially the best year in HeatGuard history and we have recently completed 2 campaigns with AdSmart. I can honestly say it has been very exciting seeing my business flourish by advertising on AdSmart”
