anemptytextlline
-
3Dental and AdSmart
-
University Of Limerickanemptytextlline
-
AIB and AdSmartanemptytextlline
-
Curator and AdSmartanemptytextlline
-
Nissan and AdSmartanemptytextlline
Ikea used Sky Media’s One Campaign Addressable alongside a wider media marketing mix to showcase it’s ‘Surprise, it’s IKEA’ campaign. Using comedy to poke fun at its high-end kitchen rivals, the home furnishing brand wanted to boost awareness of their modern kitchen range, alongside its associations with style, luxury and most importantly affordability.
View the case study by clicking on the download button directly below.
Please click on any of the sites below to open the link in a new window
Don't keep it to yourself – fill out the details below a share something from our site.